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Rolex Datejust 31 vs Rolex Yacht-Master 40

Ref. M278271-0006 vs Ref. M126622-0001

The Rolex Datejust 31 and Rolex Yacht-Master 40 both carry the Rolex name but serve different purposes — the Rolex Datejust 31 as a dress watch and the Rolex Yacht-Master 40 as a sport watch. At $14,300 and $13,850 respectively, the question isn't which is better — it's which better fits your collection and investment goals.

Price Comparison

Rolex

Datejust 31

Retail$14,300
Market Avg$13,585
Market Range$11,955 $15,215
Premium-5.0%
Flip Score4/10 – Moderate

Rolex

Yacht-Master 40

Retail$13,850
Market Avg$13,500
Market Range$12,000 $15,000
Premium-2.5%
Flip Score4/10 – Moderate

At retail, the Rolex Datejust 31 is listed at $14,300 while the Rolex Yacht-Master 40 comes in at $13,850. The two watches are priced within $450 of each other, making this a near-even matchup in terms of cost. On the secondary market, the gap narrows: the Rolex Datejust 31 trades around $13,585 and the Rolex Yacht-Master 40 around $13,500, a difference of $85 favoring the Rolex Yacht-Master 40. Currently holding steady at just 5% below retail, this watch retains most of its value on the secondary market. The Rolex Yacht-Master 40 commands an even stronger market premium of -2.5%, holding steady. Both watches score equally on flip potential at 4/10, making neither a clear investment winner over the other.

Specifications

SpecificationRolex Datejust 31Rolex Yacht-Master 40
Case Diameter31mm40mm
Case Thickness11.3mm12.0mm
Case MaterialOystersteel and 18ct Everose goldOystersteel and 950 platinum
Bezel18ct Everose gold, fluted950 platinum, bidirectional rotatable, sandblasted
CrystalSapphire with Cyclops lensSapphire with Cyclops lens
Water Resistance100m / 330ft100m / 330ft
MovementRolex calibre 2236Rolex calibre 3235
Movement TypeAutomaticAutomatic
Power Reserve55 hours70 hours
Bracelet/StrapJubilee, five-piece links in Oystersteel and 18ct Everose goldOyster, three-piece solid links
ClaspOysterclasp with Easylink 5mm comfort extensionOysterclasp with Easylink 5mm comfort extension
Lug Width16mm20mm

Key specification differences stand out between these two: the Rolex Yacht-Master 40 offers longer power reserve at 70 hours, and the Rolex Datejust 31 uses Oystersteel and 18ct Everose gold while the Rolex Yacht-Master 40 opts for Oystersteel and 950 platinum. With 6 notable spec differences in total, the choice depends on which features matter most to your use case.

Value Per Feature

Per millimeter of case diameter, the Rolex Datejust 31 costs $438 versus $338 for the Rolex Yacht-Master 40. For water resistance, the Rolex Yacht-Master 40 delivers better value per meter of depth rating. The Rolex Yacht-Master 40 offers more power reserve per dollar spent.

Which Should You Buy?

Choose the Rolex Datejust 31 if you value the Rolex heritage. Go with the Rolex Yacht-Master 40 if you prioritize a lower entry price, better value retention.

Frequently Asked Questions

Which is more affordable, the Rolex Datejust 31 or the Rolex Yacht-Master 40?

The Rolex Yacht-Master 40 is more accessible, priced at $13,850 compared to $14,300.

Which holds its value better on the secondary market?

The Rolex Yacht-Master 40 currently trades at 2.5% below retail, indicating moderate value retention on the pre-owned market.

How do the Rolex Datejust 31 and Rolex Yacht-Master 40 compare in size?

The Rolex Datejust 31 measures 31mm in diameter and 11.3mm thick, while the Rolex Yacht-Master 40 is 40mm by 12.0mm.

What movements do these watches use?

The Rolex Datejust 31 uses the Rolex calibre 2236 with 55 hours power reserve, while the Rolex Yacht-Master 40 runs on the Rolex calibre 3235 offering 70 hours of power reserve.

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