Omega De Ville Prestige vs Rolex Day-Date 40
Ref. 434.20.34.20.02.002 vs Ref. M228349RBR-0003
Comparing the Omega De Ville Prestige to the Rolex Day-Date 40 means weighing a significant price difference — is the premium justified? At $5,400 versus $71,200, these two watches serve different segments of the market. Here's how they stack up on specifications, value retention, and investment potential.
Price Comparison
Omega
De Ville Prestige
Rolex
Day-Date 40
At retail, the Omega De Ville Prestige is listed at $5,400 while the Rolex Day-Date 40 comes in at $71,200. The Omega De Ville Prestige comes in at $65,800 less — more than half the price difference — making it a significantly more accessible option. On the secondary market, the gap widens: the Omega De Ville Prestige trades around $4,050 and the Rolex Day-Date 40 around $74,760, a difference of $70,710 favoring the Omega De Ville Prestige. Available at 25% below retail and trending downward, this represents a buying opportunity for those comfortable with the current market position. The Rolex Day-Date 40 commands an even stronger market premium of +5.0%, holding steady. For investors, the Rolex Day-Date 40 edges ahead with a flip potential score of 5/10 compared to 2/10.
Specifications
| Specification | Omega De Ville Prestige | Rolex Day-Date 40 |
|---|---|---|
| Case Diameter | 34mm | 40mm |
| Case Thickness | 9.85mm | 12.4mm |
| Case Material | Stainless steel and 18K yellow gold | 18ct white gold |
| Bezel | Yellow gold bezel | 18ct white gold, set with diamonds |
| Crystal | Domed sapphire crystal with anti-reflective treatment | Sapphire with Cyclops lens |
| Water Resistance | 30m / 100ft | 100m / 330ft |
| Movement | Omega Co-Axial Master Chronometer calibre 8800 | Rolex calibre 3255 |
| Movement Type | Automatic | Automatic |
| Power Reserve | 55 hours | 70 hours |
| Bracelet/Strap | Stainless steel and yellow gold bracelet | President, three-piece semi-circular links |
| Clasp | Folding clasp | Concealed folding Crownclasp |
| Lug Width | 16mm | 20mm |
Key specification differences stand out between these two: The Rolex Day-Date 40 leads in water resistance (100m / 330ft vs. 30m / 100ft), and the Rolex Day-Date 40 offers longer power reserve at 70 hours, and the Omega De Ville Prestige uses Stainless steel and 18K yellow gold while the Rolex Day-Date 40 opts for 18ct white gold. With 8 notable spec differences in total, the choice depends on which features matter most to your use case.
Value Per Feature
Per millimeter of case diameter, the Omega De Ville Prestige costs $119 versus $1,869 for the Rolex Day-Date 40. For water resistance, the Omega De Ville Prestige delivers better value per meter of depth rating. The Omega De Ville Prestige offers more power reserve per dollar spent.
Which Should You Buy?
Choose the Omega De Ville Prestige if you value a lower entry price. Go with the Rolex Day-Date 40 if you prioritize stronger flip potential, better value retention. For pure investment potential, the Rolex Day-Date 40 has the edge based on current market data.
Frequently Asked Questions
Which is more affordable, the Omega De Ville Prestige or the Rolex Day-Date 40?
The Omega De Ville Prestige is more accessible, priced at $5,400 compared to $71,200.
Which watch is a better investment?
Based on current market data, the Rolex Day-Date 40 has a higher flip potential score of 5/10, suggesting stronger investment returns. However, watch values can fluctuate based on market conditions.
Which holds its value better on the secondary market?
The Rolex Day-Date 40 currently trades at 5.0% above retail, indicating strong value retention on the pre-owned market.
How do the Omega De Ville Prestige and Rolex Day-Date 40 compare in size?
The Omega De Ville Prestige measures 34mm in diameter and 9.85mm thick, while the Rolex Day-Date 40 is 40mm by 12.4mm. Water resistance differs too: 30m / 100ft versus 100m / 330ft.
What movements do these watches use?
The Omega De Ville Prestige uses the Omega Co-Axial Master Chronometer calibre 8800 with 55 hours power reserve, while the Rolex Day-Date 40 runs on the Rolex calibre 3255 offering 70 hours of power reserve.